Gay Pride in Tel Aviv

YNet reports:

The first Hebrew city wants to be the first gay city. Work is underway in conjunction with the Ministry of Tourism to turn Tel Aviv into the international tourist destination for the gay-lesbian community in order to boost business in restaurants, hotels, city attraction sites and beaches.

"Gay tourism has been accelerated lately, and we are entitled to large support from the Tel Aviv Hotels Union and the Ministry of Tourism," Shay Deutsch, spokesperson of the gay, lesbian, transgender and bisexual community, said Wednesday.

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Hm, pretty interesting. In the article, they affirm that "[t]he gay community in the United States is estimated to spend USD 54 billion a year on tourism." They're even coming to a tourism fair in San Francisco to promote Tel Aviv. The Ministry of Tourism in Israel has taken some other interesting steps this past year to promote tourism, including redefining the term 'Holy Land' (not tznius).